Services Marketing: Managing the Service Value Chain
The First European Services Marketing Text That Looks At The Importance Of The Service Value Chain In Improving Both Customer Value And Bottom Line Performance, Download PDF file of Services Marketing: Managing the Service Value Chain, Published originally in 2005. This PDF file has 505 Pages pages and the PDF file size is 4.11 MB. The PDF file is written in English, Categorized in . As of 30 July 2025, this page has been bookmarked by 9,971 people. Now You Can Download "Services Marketing: Managing the Service Value Chain Book" as PDF or You Can See Preview By Clicking Below Button.
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